Marketing Cloud Personalization Accredited Professional

Marketing Cloud Personalization Accredited Professional    Account Configuration Something quite similar to what you could find in the Marketing Cloud Administrator Certification, it is much easier to prepare since you can study it but it is no less important. The Marketing Cloud account configuration is the basis of any project you are going to do. My advice: check basic but very necessary concepts such as SAP, Reply Address Management, etc. 4. Automation It is one of the most important modules, but also one of the easiest in my opinion. You must think about what kind of activities you have to do with an automation for a specific journey or case study. Familiarize yourself with SQL code and Scripts, because you will need it for this block. If you are scared of code because you are not very technical, lose your fear of it. From my point of view, automation is one of the great advantages of Salesforce. The sooner you know about how to use it yourself (with your own codes and developments) the more self-sufficient you will be and, therefore, the better projects you will do. 5. Data Modeling & Management If I could choose one vital module in Marketing Cloud, it would be this one. Not only because it is the one that occupies the largest percentage, but also because it is very important that you understand in depth the data model you are working with, the implications it has on the records and the possibilities it gives you for the scope of your project(s). Here’s another unsolicited tip: if you want to be a good Marketing Cloud consultant, investigate this module and double check what level of knowledge you have about the data model you are using and how fields and objects are connected to each other, because it is the basis of everything. 6. Messaging Finally we come to the last module of this exam, and certainly the easiest.

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